Hi, I'm Antoine. I arrived from France to Montréal 5 years ago with the dream to start a new life. And I found what I was looking for!
What inspired you to start a business? I'm a candle addict and two years ago, I decided to try to create MY version of the perfect candle. After a lot of tests, LUVO was born.
How did you come up with your business name? LUVO is the contraction of LUX (For light) and VINO (for wine) because the candles are made out of a wine bottle.
What is your favorite thing that you make and why? Creating fragrances with a perfumer is such an interesting process. You never know if the customer will love the idea that you had.
Tell us about the progress you've made since you first started I think the actual LUVO is the 5th version. I improved the wax blend, the wick and I'm working on another update.
Describe your creative process Each season, I try to find a fragrance that people have never smelled. This Fall, I wanted a fragrance that smells like walking in the forest. The fall fragrance was Fig & Birch Bark. It became the best seller.
What is the best part of being an entrepreneur? Having an idea, creating the product and seeing people liking it, and understanding what you wanted to do is so rewarding.
What is the hardest part of running your own business? It's a 24/7 job, you never stop thinking about it and you never stop talking about it
What are your business goals for the future? To be able to have an impact in the community
What is your favorite fragrance? I'm in love with Juniper & Balsam Spruce, I have it in every room!
What makes your product stand out?
LUVO is not your average candle. I use a specific blend of coconut wax (more sustainable than soy), a double wooden wick, and a high fragrance concentration. Because it's made out of a wine bottle, LUVO has its own personality.